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Question Code

1784

Question

What is an Email Clickthrough rate?

Answers

The percentage of people who clicked on any asset from your website

The percentage of people who opened and left your email

The percentage of people who clicked to open your email

The percentage of people who clicked on a link in your email after opening it

Question Code

1788

Question

What is lead nurturing?

Answers

The process of building relationships with the goal of continuing to gain a customer’s business after their initial purchase

The process of sending emails to your contacts database

The process of building relationships with your prospects with the goal of earning their business when they’re ready

The process of building relationships with only your customers to continue their relationship with you

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